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Blog – Full Posts

New Feature: Earmark For Teams

Blake Oliver · November 2, 2022 ·

This past summer, we launched Earmark Unlimited for individuals, an annual subscription that enables our members to register for unlimited free CPE courses throughout the year.

Now you can provide Earmark CPE’s unlimited subscription to your entire firm. With Earmark for Teams, firms of all sizes can purchase bulk subscriptions for all staff and partners who require CPE credits!

Get 20% off for 5+ subscriptions

To celebrate this new feature, we’re offering a special discount. Through November 30, 2022, you’ll receive a 20% discount on your first year on Earmark for Teams if you purchase five or more subscriptions.

Get Earmark For Teams

Purchase 5 or more annual subscriptions and receive a 20% discount for the 1st year. Offer valid through November 30, 2022.

GET EARMARK FOR TEAMS

How can I convince my firm to pay for my Earmark CPE subscription?

If your firm covers the cost of your continuing professional education, point us in the right direction, and we will show them how Earmark for Teams can bring unlimited Earmark CPE to you and your colleagues!

Tell Us Who To Contact

We’ll reach out with information about the benefits of earning CPE for listening to podcasts and the value Earmark for Teams offers!

TELL US WHO TO CONTACT

Earmark CPE Mobile App Helps CPAs, CMAs, and EAs Earn Over 10,000 CPE Hours

Blake Oliver · October 25, 2022 ·

FOR IMMEDIATE RELEASE

PHOENIX, October 25, 2023 — Earmark, the leading provider of free podcast-based continuing professional education (CPE) for Certified Public Accountants (CPAs), Certified Management Accountants (CMAs), and Enrolled Agents (EAs), announced today that its members have collectively earned over 10,000 CPE hours with the Earmark CPE mobile app.

The app allows professionals to earn CPE credits on their smartphones wherever they are, whenever they want. “On the weekends when I’m mowing the yard, that’s when I’m getting my CPE through Earmark,” said David Cieslak, CPA, Chief Cloud Officer and EVP with RKL eSolutions.

On the weekends when I’m mowing the yard, that’s when I’m getting my CPE through Earmark.

David Cieslak, CPA, Chief Cloud Officer and EVP with RKL eSolutions

“The Earmark CPE mobile app is a great way for busy professionals to earn CPE credit while on the go,” said Blake Oliver, founder and CEO of Earmark. “We’re thrilled that our members have been able to use the app to collectively earn over 10,000 CPE hours.”

The Earmark CPE mobile app is a great way for busy professionals to earn CPE credit while on the go. We’re thrilled that our members have been able to use the app to collectively earn over 10,000 CPE hours.”

Blake Oliver, founder and CEO of Earmark

In addition to individual members being able to earn CPE credit for self-study, the Earmark CPE mobile app now allows firms to subscribe and offer unlimited mobile CPE to their CPAs, CMAs, and EAs. This makes it easy for firms to provide continuing education that meets the requirements of both state accountancy boards as well as the Internal Revenue Service.

In addition to offering CPE to CPAs and CMAs, Earmark is now able to offer continuing education (CE) credits to Enrolled Agents for courses focused on federal tax topics. This expansion of service means that Earmark can now provide continuing education to the entire accounting profession.

“Continuing education is important for all professionals, but it can be especially challenging for busy accounting professionals to find the time to take courses,” said Oliver. “Our goal is to make it as easy as possible for accounting professionals to earn the CPE credits they need to stay compliant and up-to-date on the latest changes in the profession.”

Continuing education is important for all professionals, but it can be especially challenging for busy accounting professionals to find the time to take courses. Our goal is to make it as easy as possible for accounting professionals to earn the CPE credits they need to stay compliant and up-to-date on the latest changes in the profession.”

Blake Oliver, founder and CEO of Earmark

About Earmark: Earmark is a leading provider of free podcast-based continuing professional education (CPE) for Certified Public Accountants (CPAs), Certified Management Accountants (CMAs), and Enrolled Agents (EAs). The company offers both free and paid CPE courses on a variety of topics. Earmark CPE is registered with the National Association of State Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State Boards of Accountancy have the final authority on the acceptance of individual courses for CPE credit. For more information, or to download the Earmark CPE mobile app, please visit https://www.earmarkcpe.com.

Press Inquiries: Please contact Blake Oliver at press@earmarkcpe.com.

Earmark Members Have Earned 10,000+ CPE Credit Hours

Blake Oliver · October 25, 2022 ·

The Earmark CPE app is a great way for busy professionals to earn continuing professional education credits on the go — and we can see it in the numbers!

I’m thrilled to share that our 3,335 members have used the app to earn over 10,000 CPE credits.

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How have we grown so quickly? Our members love being able to earn CPE credits wherever they are, whenever they want. David Cieslak, CPA, says, “On the weekends when I’m mowing the yard, that’s when I’m getting my CPE through Earmark.”

On the weekends, when I’m mowing the yard, that’s when I’m getting my CPE through Earmark.

David Cieslak, CPA, Chief Cloud Officer and EVP with RKL eSolutions

Continuing education is important for all professionals, but it can be especially challenging for busy accountants to find the time to take courses. Our goal is to make it as easy as possible for accounting professionals to earn the CPE credits they need to stay compliant and up-to-date on the latest changes in the profession.

Are you ready to start earning accounting and tax CPE wherever you are, whenever you want? Download the free app for Apple and Android devices.

Get The Free App

Get it on Google Play

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Course Artwork on Course Pages

Blake Oliver · September 21, 2022 ·

Authors will be pleased to learn that we’ve improved course pages to display your custom course artwork. Here’s an example.

And now when you share a course on social media, your course artwork will display as a preview image.

How to Share a Course

Here’s how to retrieve a course link and share it with the world:

  • Go to your course in the Earmark CPE App
  • Tap the Share icon (see below)
  • Copy the text or share it directly on social media

I hope this helps you promote your courses more effectively!

Up Next: Embedded Media

Next, we’re working on embedding media such as podcast episodes and YouTube videos directly on these pages so your audience can start the course immediately, then download the app later to take the quiz for CPE credit.

Announcing the Launch of Earmark Media

Blake Oliver · August 18, 2022 ·

Summary

– Traditional accounting media misses the mark because it lacks variety.
– Our mission is to increase the accounting industry’s quality, diversity, and convenience of educational and entertaining content.
– That’s why we’re launching Earmark Media! 🚀 To learn more about our services for accountants, firms, and apps, visit earmark.me.

When Blake Oliver, CPA, and I met in May 2016, we said, “we should do a podcast together.” Two years later, we started the Cloud Accounting Podcast which has grown to become the most popular accounting podcast in the world.

During the week, Blake and I were both working at fast-growing startups. We each had our side hustles. Then we would get together on the weekend to record our podcast.

Over the years, we realized we were trying to solve the same problem.

The problem is that traditional accounting media misses the mark.

  • It misses the mark for apps that spend lots of money advertising but don’t reach their target audience.
  • It misses the mark for firms that can’t afford to pay to play.
  • It misses the mark for accountants because it doesn’t focus enough on their specific interests.

In essence, it misses the mark because it lacks variety.

That’s why today we are launching Earmark Media.  🚀

Our mission at Earmark Media is to increase the accounting industry’s quality, variety, diversity, and convenience of educational and entertaining content.

We’ll accomplish our mission by offering a wide range of accounting media production and marketing services for apps, firms, and individuals that are looking to make their mark (see what I did there 😉)

Here are examples of how Earmark Media can help you make your mark:

Accountants

  • Offering a wide variety of content that delivers practical insights you can use in your professional role
  • Ability to earn CPE in a more convenient and accessible way by listening to podcasts
  • For instructors, converting your existing educational content into on-demand CPE
  • Producing a podcast to showcase your expertise to your clients and colleagues

Firms 

  • Giving your staff an easy and convenient way to stay up-to-date on their CPE requirements
  • Showcasing your firm’s expertise to build brand awareness and generate new business
  • Capturing video testimonials from clients to increase trust and win more deals
  • Turning your internal training recordings into on-demand CPE for your team
  • Advertise your firm on accounting and tax podcasts to augment your recruiting efforts

Apps

  • Advertise on a wide range of the most popular and fast-growing accounting-related podcasts
  • Create your own branded podcast to deliver continuing education to your customers and reach new potential customers
  • Create sponsored content that generates leads by providing valuable information to prospects
  • Convert your existing video recordings into on-demand CPE courses to increase the value of the content you’ve already spent time and money creating
  • Stay in compliance with NASBA’s CPE requirements, so you don’t have to
  • Capture video testimonials and customer case studies in a scalable way — you just make the intro

To learn more about our services and get started, visit earmark.me.

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